Help your websites climb their way up in the Google search results page with Google Search Console.
Google Search Console is part of Google Search Central, previously known as Google Webmaster tools, that assists clients in search engine optimization strategies through structured data and Google analytics.
Discover how you can increase your business website performance in search engines and search queries in this Google Search Console Review.
Table of Content
Google Search Console Overview
Google Search Console is a free tool, unlike the other tools. For example, rather than attempting to reverse engineer Google, it was created by Google. However, Search Console has evolved into a special tool, and it is now likely to be able to replace expensive products for some users.
The best (and worst) part about Google Search Console is that it gives you information right from the source. The link data you’ll see here is for links that you know Google has discovered. The crawl reports show you any problems that Google has discovered. How much you trust Google to offer accurate and honest data to SEOs will determine whether you find this beneficial or problematic. Many SEOs I know are concerned that search console data is a red herring and that Google does not share all of the information it has on your site.
The most significant difference between Search Console and the other tools we have looked at is that it only offers you data on your domain, not your rivals’. To utilize it, you must first authenticate that you own the website by connecting it to your Google Analytics account or submitting a file or meta tag. By doing so, you have access to a wealth of essential and free Google data.
Services Offered By Google Search Console
Google Search Console offers structured data along with search analytics results. Here are the features that come when your Google Search Console.
- Google Data. One of the most useful aspects of Search Console is that it allows you to see Google’s link data on your website. The “Links to your site” report displays links that Google has discovered connecting to your site from other websites, however, “not all links to your site may be shown,” according to Google. This is very typical.”
- Link Data. One of the most useful aspects of Search Console is the ability to see Google’s link data on your site. Although Google states that “not all links to your site may be included,” the “Links to your site” report reveals links that Google has discovered leading to your site from other sites. This is a typical situation.”
- Search Analytics. After Google Analytics removed search query data in 2014, the data presently given in Search Console is arguably the finest information accessible to SEOs regarding the terms that are referring traffic to your website. This, in my opinion, makes it a must-have tool for anybody interested in SEO. Google has never appreciated SEOs that use third-party tools like AWR to generate ranking reports, so when Google started providing ranks for your own keywords in Webmaster Tools, there was a lot of excitement (as it was then known). Despite the fact that Google never refers to these as rankings.
- Crawl Reports and Website Auditing. The different crawling and indexing tools are one of the things that Search Console has in common with a number of the tools we’ve looked at in this study. Most SEO solutions include a crawling tool that analyzes your site’s pages in the same manner that a search engine would, searching for faults and places where you can enhance your technical SEO setup. For some webmasters, Search Console’s different reports may be sufficient to substitute the requirement for other, paid solutions to perform this task. There are several reports in Search Console that you’ll find quite useful when doing a on-page SEO audit. Because navigating via reports in Search Console is quite unintuitive, you may need to rethink your strategy.
- Index Status. Gives you a snapshot of the number of pages from your domain in Google’s index – useful for detecting issues such as a decline or spike in indexed pages (due to duplication), but unlike commercial tools like SEO Powersuite’s Website Auditor, Google does not provide a list of the particular pages in the index.
- Crawl Errors. Shows you URLs where Google has discovered problems such as broken links (also known as “404 errors”). This is a really valuable report because it not only displays the broken links, but also the pages from which they are connected. Keep an eye on this report and repair any broken links on a regular basis to avoid losing link equity and having material removed from Google’s index. Personally, I’m more likely to utilize Google Search Console’s crawl error report than a website auditor to discover and restore broken links on my site. Google just appears to pick up on problems that other tools miss.
- HTML Improvements. Many commercial SEO solutions also include a report on mistakes in basic SEO aspects such as page names and meta descriptions. You may now obtain this data directly from Google in Search Console’s HTML enhancements report. The data is top-level and not as thorough as you’d receive from a commercial crawling service. However, according to Google, it still provides some valuable advice and a solid idea of the most critical on-page concerns.
- PageSpeed Insights. Google’s great PageSpeed insights feature is hidden under “other resources” in Search Console (you don’t need to be logged into Search Console to utilize this tool). This tool will crawl your site and make recommendations on how to improve page speed and performance. Page speed is still a major issue on many of the sites I visit. It may impact your search engine rankings, so this is a must-have tool for me when inspecting a site, and Google’s advice for increasing page performance is helpful for developers.
Google Search Console Contact Details
Google Search Console data can increase your search appearance in Google searches, bringing organic traffic to your websites. As website owners or handling a client website, you can boost keywords ranking through comprehensive link data and reduce unwanted bad link URLs and the like.
Address: 1600 Amphitheatre Parkway, Mountain View, CA 94043
Telephone Number: 650-253-0000
Email: [email protected]
SEC Registration Number: 0001824723
Google Search Console Reviews
Read how clients have benefitted from using Google Search Console. Google Search Console shows site owners website owners when they index website pages. Google Search Console can also increase mobile usability and review snippet report that reflect website errors with the keyword search data. Here are the reviews.
Google Search Console is being used by our Marketing and Technology apartment to understand how customers find us organically on Google (search engine) and more importantly, what they don’t find us by searching. For high ranking content, we can also find what articles are suggested by Google and how much traffic that brings us. – Kelly Michael Skelton
The Google Search Console dashboard provides easy access to crucial reports which identify organic search rankings for specific keywords and pages. It also helps to identify potential problems, such as slow pages, lack of responsive design and broken pages. This is the only truly reliable source of data for performance in Google’s organic search – from search impressions to a breakdown of countries where search users come from. This allows a site owner to better optimize their site’s content and structure to improve organic rankings, and increase click-thru rates. – Josh Bender
I use the Google Search Console for every single website that I manage. As part of initial website development plans, the Google Search Console is a default setup task along with Google Analytics. I find this an important piece that ties to Google Analytics to monitor traffic, specifically search traffic so we know what keywords are working and what users are searching for. – Erin Harris
The fact that Google is being more open and disclosing more data to Webmasters can only be good. Of course, the decision to believe or not trust this material is entirely up to the person. In any case, Search Console offers you a direct route to Google, and we advocate using it for any site where you are working on SEO. To conclude this Google Search Console Review, we found that Google search sees that your website receives organic traffic when you all the keywords. Most effective software programs can help render rich results in position ranking data, taking advantage of google ads, website data, and keywords query lists as essential tools to fix errors. Google Console can also perform SEO tasks that help website traffic and improve site performance based on a performance report as a dedicated crawl tool. All in all, Google Search Console helps in your websites search ranking in more ways than one.
All SEO Tools
Here is the full list of SEO Tools we have reviewed:
- AhRefs Review
- Best Browser Push Notifications
- Best CTR SEO Tools
- Best Off Page SEO Tools
- Best On Page SEO Tools
- Cognitive SEO Review
- Dealers League Review
- Google Search Console Review
- Link Whisper Review
- Screaming Frog SEO Review
- SERP Empire
- Sitebulb Review
- Surfer SEO
The SEO tools reviews were updated in October 2021.