Hallam Review

Is your goal seemingly hard to reach? Hallam will give you the boost you need.

Hallam has been assisting clients in navigating the ever-changing world of digital marketing since 1999, and they have developed along with it.

Find The Best PPC Companies

Learn all about the company and how they can help you build your presence in this Hallam Review.

Hallam Overview

Hallam has been combining strategic thought, creativity, and technological competence to build integrated digital marketing campaigns that achieve the one outcome that matters: company success since 1999. They have developed from humble beginnings to employ more than 50 exceptional individuals with a wide range of backgrounds and skillsets.

They apply their strategic creativity and technological edge to alter their customers’ businesses and help them survive in a digital era. They are agile and fast-moving.

Our aim is for a future in which success is measured in digital pulses, and they are leading the way.

They were present from the beginning. They began to recognise that businesses large and small would require specialised assistance just as the notion of “search engine optimisation” was taking off and the internet’s full potential was being realised.

Services Offered By Hallam

Hallam brings together their team’s expertise in various digital specialities to create multi-layered, intelligent campaigns that promote what you do. They develop profit-generating digital marketing initiatives.

  • SEO. SEO is well-known for being a competitive and fast-paced sector. Many of your rivals will have already hired an SEO firm or hired in-house professionals to compete with you in search results. On the other hand, what provides you with an advantage over them? Their professional staff of strategic SEO specialists shines best in this area. With years of expertise in the business, they can assist you in navigating the increasingly complicated and competitive search field. They are professionals in their field. Their SEO services are constantly growing to stay on top of current trends and are tailored to your specific needs to give the most remarkable results for you.
  • E-commerce SEO. With an educated e-commerce SEO approach, you can create an excellent online shopping experience that gets your greatest goods viewed and sold.
  • International SEO. An international SEO strategy is required for global success. Hallam will take your company to the next level in foreign markets.
  • Local SEO. The correct audience should be the emphasis of your SEO strategy. If you own a local business, they will ensure the appropriate people find you in the right place.
  • App Store Optimisation. Their expertise will ensure that your app is readily accessible in search results and that it produces excellent results.
  • Website Creation. Hallam specialises in SEO-friendly websites, so your site will not only work and look fantastic but it will also be based on foundations and best practices that will assure its exposure in search engines. We place your brand identity front and centre, combining stunning visual design and cut-through message to produce a site that creates a lasting impression – all supported by intelligent user experience design that converts your consumers – all while working seamlessly with their in-house creative team. Their technical specialists and web development team will then design your concept from the ground up, resulting in a fast, responsive, and accessible website.
  • WebPress Design. They will provide you with the help you need to administer your site as experts in the world’s most popular CMS.
  • Web Hosting and Support. With the aid of their hosting and support team, you can keep your site bug-free and work smoothly.
  • Web Development. They will create a cutting-edge, technically sound website that will serve as the cornerstone for your company’s growth.
  • Creative. Great creative work isn’t just done haphazardly; it’s well planned. They can implement effective success methods and apply design thinking to create future solutions that excite and engage on all levels. They will start with your goals and build a creative approach that successfully places you in your industry and attracts the correct customers so you can continue to grow. Because each brand is unique, no two of their creative campaigns are the same.
  • Brand. They assist brands in establishing their identity and making an impression. They will build something unmistakably you, whether it’s an updated concept or a whole new brand.
  • UX. They make sure that everything they design for you is attractive and straightforward to use, with meaningful and intuitive user experiences that will lead and please your consumers.
  • Graphic Design. Their experienced Graphic design team can take your requirement and convert it into something eye-catching and instructive, from basic icon design to offline advertising and packaging.
  • Copywriting. Every project begins with a thorough review of the brief and content that is tailored to the client’s primary business goals.
  • Video & Photography. Video has swiftly risen to become one of the most effective marketing techniques available. They assist clients in telling compelling visual tales that compel interaction and get them recognised.
  • PPC. Their goal-oriented approach to PPC focuses on uncovering important insights and effective account optimisation to provide outstanding results for your company. They constantly keep their ear to the ground regarding emerging trends, thanks to their dedicated Insights and Technical staff. This, together with their years of expertise in the sector, allows them to develop their strategic offering regularly.
  • Google Shopping. One of the finest methods to emphasise your competitive price and display your items to millions of consumers is Google Shopping. Not using it right now? Their team of highly experienced specialists will show you how and carry it out in a way that ensures your success. They’ll easily integrate it into your larger PPC strategy with unique scripts created to fit your company objectives and customised campaign structures.
  • PPC Audit. PPC (pay-per-click) advertising is a type of internet advertising in which you are charged each time a person clicks on your ad. PPC is a very successful approach to reach your target audience quickly, whether you want to boost your brand awareness campaign, bring relevant visitors to your website, or raise your e-commerce income.
  • E-commerce PPC. Understanding client intent is critical to the success of a large-scale e-commerce PPC campaign. And to accomplish so, you’ll need a well-thought-out and adaptable approach. That is why they are the first option for e-commerce sites in competitive industries: they are the best at what they do, and they have the resources to back it up.
  • Display Advertising. Creating eye-catching graphic display advertising that will be viewed all across the internet, allowing you to attract new visitors and convert them into paying clients.
  • Remarketing. By utilising their current interest in your products or services, you may easily convert former website visitors into new clients.
  • Programmatic. Use cutting-edge technology and goal-driven campaigns to reach your target demographic at the correct time and place.
  • Paid Social. Create social media advertising that is appropriately targeted and get your business in front of potential customers on the current channels.
  • Amazon Advertising. Their highly-skilled paid media staff is well-versed in all aspects of PPC advertising. Their innovative approach to data and insights guarantees that their clients get greater results – and it’s recognised. Indeed, they were named Best Search Agency at the Drum Awards, solely voted upon by their clients.
  • Comparison Shopping Service. Google Ads still controls shopping advertising except that they are now linked to a Comparison Shopping Site Merchant Centre. Shopping advertisements will display in the search results and the Google ‘Shopping’ page, with the customer’s primary destination remaining unaltered, directing them to your site’s product page.
  • Affiliate Marketing. The affiliate marketing sector is one of the most lucrative advertising options for organisations, but it’s not always simple to get it correctly. That’s where they come in: they are experts in growing affiliate marketing programs and ensuring their customers’ success.
  • Native Advertising. For native advertising to be effective, it must seem utterly natural on a website or news feed. That’s why they focus on carefully picked content — they can qualify segments for ad placement by analysing the themes covered by various websites and platforms and the sorts of audience they attract.
  • Public Relations. Public relations is critical for increasing brand recognition and ensuring that your audience has a favourable impression of you. They are one of the most reputable public relations firms in the country. Their CIPR and PRCA-accredited professionals are experts in cultivating media contacts and crafting effective public relations plans for small, medium, and big organisations in various sectors.
  • Digital PR. Digital PR is a crucial marketing solution for boosting your brand’s online visibility and organic search rankings. The main goal of digital public relations is to increase your website’s authority by obtaining high-quality backlinks from other websites. According to several experts, the quantity of referring sites and the proportional quality of these links are still the most crucial ranking criteria in Google’s algorithm. The disciplines of SEO and digital PR work together to achieve the same goal: increasing your website’s online presence.
  • Local, National, and Trade PR. Their PRCA and CIPR qualified professionals can assist you in achieving your objectives, whether you want to raise your local profile, serve a nationwide audience, or target a specific sector.
  • Media Relations. They prioritise developing relationships with the media contacts that matter to your business, with references in trade publications and regional and national newspapers.
  • Press Releases. They have a track record of success in traditional public relations and journalism. They will find a hook or angle for you and convert it into a compelling press release that the right people will pick up.
  • Reputation Management. They can help you restore, develop, and nurture your offline and online brand, ensuring that you are perceived in the best light possible.
  • Event Coordination. They are professionals in coordinating events for you, such as trade exhibits, community activities, and product launches, including sending out media invites, drafting holding statements, and setting up briefings.
  • Training and Workshops. They regularly host PR workshops and arrange training courses for you and your team at their offices or yours.
  • Conversion Rate Optimisation. Hallam boosts sales and conversion rates by analysing data to figure out (rather than guessing) why certain aspects of a website are failing. They started by setting up monitoring and testing tools like Google Optimiser and Hotjar and determining critical user paths. They will work with an expert face-to-face user testing agency to get the most valuable data for their CRO campaigns, and they will base their tests on an extensive study into how your consumers interact with your website using the most cutting-edge techniques. The next step is to create a set of draft hypotheses for boosting conversion rates, which are then revised and integrated into a single ‘final hypothesis’ that will be included in the test plan.
  • Social Media. Individuals, communities, and corporations may use social media to exchange content and engage in social networking through various websites and applications. Social media is a powerful tool for elevating your brand and generating new revenue as a marketing tool. It’s one of the most effective methods to expand and engage your audience — it’s where potential consumers spend their time and frequently make decisions, so you can’t afford to be missing.
  • Community Management. At its foundation, community management is about connections and how your business takes advantage of chances to communicate with your audience in public online venues. If done correctly, it reaps a slew of benefits, including keeping consumers, acquiring new ones, and boosting your brand’s reputation and visibility. However, mastering it may be not easy, not to mention time-consuming. This is where they can assist.
  • Social Media Monitoring. It’s critical to comprehend your internet brand’s landscape. You need to know where and how your brand is being discussed and what type of material your customers desire from your market. They will listen to all of the online discussions regarding your company on various social media platforms, as well as anything else that’s being discussed in your industry.
  • Social Media Strategy. Social media is something that their Hallam professionals are enthusiastic about. As a result, they’re in the greatest position to develop the best possible plan for your company, including the execution of post formats across various platforms and the monitoring of live campaigns and the extraction of data at critical times to maximise success.
  • Influencer Marketing. Influencers are now an essential part of the marketing mix, and when employed correctly, they can be a solid and profitable tool. They may considerably expand your brand’s reach and effect, ensuring that the correct individuals receive your message. They have access to a network of the internet’s most powerful and influential people. Their experts have the essential relationships for outreach, as well as the resources to uncover fresh new influencers who suit your market, from those with an extensive reach to those with a small but engaged following.
  • Social Media Reporting. Thanks to consistent reporting, they can spot patterns and changes in how your customers and followers engage with your content. Their staff can help you generate content that puts you at the forefront of thinking in your industry, positions you as a social media leader, and drives more sales due to their continued engagement with the data.
  • Digital Strategy. Their diverse team of over 50 specialists has the technical expertise, strategic planning, automation, and cross-team collaboration that an in-house marketing team or even most agencies lack. They have created a bank of proven outcomes in a wide range of industries throughout their 20-year agency career.
  • Competitor Analysis. They dig deep into what your rivals are doing online, from SEO strategy to website UX. They will give you a report with everything you need to start optimising your digital strategy once your study is complete. They hope that by sharing their discoveries, you will be able to come up with entirely new ideas for your website, allowing you to better and outperform your competitors.
  • Website Review. Their review will teach you all you need to know, including how to improve your site’s search engine rankings, make it easier to use, and even tips on how to make it appear more trustworthy. They will leave no stone uncovered, and their findings will be laid out clearly and succinctly in their handwritten report.
  • Strategy Reset. They examine their digital approach regularly. After all, there’s no point in sticking to a system that’s no longer effective. That isn’t to mean that your entire digital strategy will have to alter! A strategy review is precisely that: a review, but one that will allow their experts to refresh and refocus the work they are doing, ensuring it’s in line with the work you’re doing and assisting you in achieving your objectives.
  • E-commerce Health Check. An eCommerce health check entails more than simply checking that your site checks all of the boxes. It’s all about figuring out how to make it work harder, generate more income, and boost profitability. Their experts will give you the insights and recommendations needed to help you achieve better outcomes by doing an in-depth review of your eCommerce website and its performance. They will dig deep into your site, leveraging their expertise and experience to identify important information and procedures that will improve its performance. And that all happens during their three audits.
  • Marketing Data Audit. First, they will make a technical discovery with your IT, analytics, and data teams to evaluate your present systems and measurement frameworks. They will perform a diagnostic to measure your maturity level against a range of critical categories after a good grasp of your current procedures and technology. They will provide you with a full report that describes your present status and offers suggestions for how to go forward with a “privacy-first” data strategy.
  • Automation. The number of networks that need to be managed is growing all the time, and platform functionality is getting increasingly complicated. Without automation, search engine marketers would struggle to focus on the more profound research and insight that customers appreciate in an agency. That’s why they have made automation a top priority for us.
  • Email Marketing. Are you looking for a means to nurture leads and build a loyal client base? You can achieve exactly that with an efficient email marketing plan. Forget blanket emails and mass mailings; it’s all about sending targeted, personalised emails to your consumers that create an impact and move them further down the marketing funnel.
  • Marketing Automation. Marketing automation, data gathering, and lead nurturing are excellent ways to streamline your operations, increase brand loyalty, and increase revenue. There will be no need for cold calling with precise consumer data and personalised content and messaging. You can provide your consumers with the individualised service they demand. You’ll also be able to track your progress so you can fine-tune your methods.
  • Training (Digital Marketing). Hallam knows how to make learning enjoyable – no, seriously! We make every effort to make their training sessions as entertaining as possible, so they don’t seem like work. Instead, they seem like a day of exploration, with lots of ‘eureka!’ moments. ‘ occurrences!
  • SEO Training. Their training is available to any member of your organisation. However, top managers who currently work with a digital agency are typically in attendance. They usually want to know more about what they’re getting for their money, and by learning the basics, you’ll be able to tell whether you’re getting a high-quality service.
  • PPC Training. They want to make sure you know all there is to know about sponsored search so you can go back to work with a clear and practical plan for your PPC campaigns. They will teach you how to get high-quality traffic to your website. You’ll discover how to increase conversion rates. You’ll finally grasp how to make use of this incredibly low-cost path to market.
  • Analytics Training. They hope that their Google Analytics course will help you better know your traffic and visitors. You’ll learn how to evaluate and analyse your data using the most up-to-date methodologies and tactics so that you can return to this office with a practical improvement plan. An authorised Google Analytics professional will conduct the course. They’re a seasoned consultant that works with Analytics daily. Therefore they know their stuff! They will work at your speed, so it doesn’t matter how much experience or expertise you already have.
  • PR Training. Their PRCA and CIPR qualified professionals are trained to provide one-on-one training and group workshops and seminars about getting the most out of digital PR so you understand how to obtain the most exposure for your brand. They will make sure you’re prepared and ready to take on the digital world, from link development to competition analysis.
  • Social Media Training. Although most of us utilise social media in our everyday lives, not everyone understands how to promote a business. That’s where their easy-to-follow social media training programs come in handy! They will show you how to utilise social media to promote your business. They will be hooked into your accounts and give you real-world examples based on your company, audience, and data so you can understand how to use a variety of tools.
  • LinkedIn Training. Every day, salespeople from many industries explore LinkedIn for fresh prospects. Some people even rely on the platform as a significant source of income. Indeed, LinkedIn may be considered one of the most under-appreciated company development platforms accessible. Are you, however, taking full use of this? They will show you how to use this platform for prospecting with their expert training course. To develop a powerful network of connections, they will teach you how to locate the most influential connections in your profession. You’ll discover that LinkedIn is more efficient, effective, and lucrative than nearly any other platform.
  • Webinar Workshop. It’s built to provide you with the tools you need to produce engaging, entertaining, and intriguing webinars that leave your audience feeling inspired – and eager for more. They will walk you through the webinar process, including a complete run-through of the whole set-up, so you can feel confident delivering your own.
  • Analytics. Hallam combines data from major digital marketing platforms to gain comprehensive insights into their SEO, PPC, and PR initiatives, allowing them to increase their performance and profitability.
  • Data Integration. Their data integration is driven by automation. They can feed this vital information back into paid advertising campaign optimisation by automatically analysing unique customer data. And, because data is automatically merged, it frees up valuable time for team Hallam while simultaneously reducing the frequency of human mistakes.
  • Content Marketing. Great content is the backbone of every good website, and it may be crucial to your success if done correctly. Meaningful storytelling can improve relevant traffic, brand awareness, and revenue while encouraging coveted customer loyalty.

Hallam Contact Details

Are you interested in hiring Hallam? Get in touch with them through any of the following details.

Address: Q-Park Talbot Street, Stanley Pl, Nottingham NG1 5GG, United Kingdom

Telephone Number: +44 115 948 0123

Website: www.hallaminternet.com

Email: [email protected]

Registration Number: 03989628

Facebook: www.facebook.com/HallamAgency

Twitter: twitter.com/HallamAgency

Instagram: www.instagram.com/hallamagency

LinkedIn: www.linkedin.com/company/hallam

YouTube: www.youtube.com/channel/UC2s0XXKjvKVpXw9PMZvgQwA

Hallam Reviews

Hallam can bring out the best in your site. Read what clients have to say about the services of Hallam.

If Hallam didn’t exist, we’d have to downscale considerably. We’d have to bring in a performance agency and sacrifice the strategy element. There isn’t a lift-and-shift we could do to take Hallam’s work and give it to someone else and see no change. – Jack Dinmore, Head of Digital

I recently attended a webinar run by Susan. It was extremely clearly presented, well thought through, and very beneficial to our business. I would recommend her very strongly. – Tim Andrewes, St Ives Farmers’ Market, Cornwall

 Susan Hallam is a fantastic speaker, providing well crafted, simple and powerful presentations in person and online. I’ve learnt a great deal thanks to the Farm Retail Association asking Susan to present a number of times around getting the best out of social media at independent farm shops across the country. We’re not a digital native/savvy industry and as a one person dept. within a rural business it’s been really useful having some aims and objectives set by such an expert and really reassuring to hear when my instincts have been right! Thanks so much Susan p.s. My last post got a record amount of engagement for Jolly Nice Farmshop! – Jemima

Summary

In this Hallam Review, we found that they collaborate with clients to learn all there is to know about what makes them tick and the goal they have. Then they will devise a plan to assist you in getting there. Because success requires collaboration, the Hallam team works together to combine their talents and expertise to achieve common goals and for you to obtain the results you you want. The launch is only the beginning. As your company emphasis moves, Hallam will regularly analyse performance, using their experience and reassessing, reevaluating, and improving. Hallam can help you successfully thrive online.

All PPC Agencies

Here is the full list of PPC Agencies we have reviewed:

The top-rated PPC Agency reviews were updated in April 2024 so up to date for you to decide which is best for your current situation and budget.